Singer Reimagined event 2018

  • Singer Reimagined has launched its latest Hong Kong Edition. Proud to be in Hong Kong. Proud to be in The Lavish Attic.

  • Road trip playing vinyl records. Reminding the wild age of 1960s-1970s?

  • Left: co-founder and watch designer Marco Borraccino

    Right: innovative Agenhor movement developer and watchmaker Laurent Wiederrecht

  • Coincidently both the designer and the watchmaker has got the same idea of putting chronograph prior to time-telling. The movement developed by Agenhor has made a breakthrough out of the industry.

  • Ground-breaking Track 1 Hong Kong Edition: the black case is not treated by the commonly used PVD or DLC coating, but transformed from aluminium to ceramic by electro-plasma oxidation.

  • Deliberately choosing 1N gold to bring back the fade away nostalgia.

  • 43mm brushed finishing of Launch Edition case ensures comfortability where the orange hands and marks enhance legibility.

  • Singer on the buckle.

  • Watchmaker Laurent has the titanium Launch Edition on hand, how about co-founder Marco?

  • Here is the breakdown of the sandwich. Rotor is hidden in the middle so we can admire a panorama of the movement.

  • A small calibre can provide 60 hours power reserve with chronograph keeps functioning.

  • There are two ways to tackle a problem, to reform or to revolutionise. Singer Reimagined has invented a new movement AgenGraphe to provide solutions.

  • Models to demonstrate the innovative clutch system where horizontal coupling takes place instead of typical vertical one. Then the chronograph mechanism links seamlessly to the time keeping gear train.

  • How to wear a Singer pin.

  • From the left: titanium Launch Edition, ceramic-aluminium Hong Kong Edition, gold Geneva Edition

    Central chronograph takes the lead and time-telling is well set at the edge of the dial.

  • Thanks for breaking all the unnecessary stereotypes of a watch.

  • Hong Kong Edition is exclusively available in The Lavish Attic. Limited to 50 pieces.

  • Stay playful and dare to reimagine chronograph.

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Konstantin Chaykin Event 2018